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Dear End-user / System integrator / OEM,
In my humble opinion, recession is just another word for opportunity. We have recently seen financial events on a global scale which were a short time ago, unthinkable. Multi-billion dollar deals, mergers and collapses overnight are the norm. Many assumptions of the past no longer hold true. In my opinion, the next twenty-four months, while being devastating for some, will present unprecedented opportunities for those astute enough and bold enough to seize upon them.
Based on observation of the past, companies don't cease spending during a recession, but they do become very value conscious. They actually start doing what they should have been doing all along. During good times they make the popular choices, but during tight times they make practical, value conscious choices.
We are already seeing this happen here at Inductive Automation. We now have 220 integrators on-board worldwide and have recently experienced a new wave of Fortune 500 companies turning toward us. Those integrators, end-users and OEMs already familiar with our software know it can deliver 10-50x times the value over traditional SCADA software (the word SCADA is used loosely because Inductive software is really more of an IT product with capabilities far beyond traditional SCADA software).
I can't claim to have foreseen the recent economic events coming, but designing SCADA software based on an architecture that leverages low cost IT technologies to the manufacturing environment only made sense. It now turns out to have been a very fortuitous decision.
Check out our website, download the software for free and decide for yourself.
Best regards,
Steven A. Hechtman, President
Recession? We see opportunity. A letter from the President.
11/21/2008 - Dear End-user / System integrator / OEM,
In my humble opinion, recession is just another word for opportunity. We have recently seen financial events on a global scale which were a short time ago, unthinkable. Multi-billion dollar deals, mergers and collapses overnight are the norm. Many assumptions of the past no longer hold true. In my opinion, the next twenty-four months, while being devastating for some, will present unprecedented opportunities for those astute enough and bold enough to seize upon them.
Based on observation of the past, companies don't cease spending during a recession, but they do become very value conscious. They actually start doing what they should have been doing all along. During good times they make the popular choices, but during tight times they make practical, value conscious choices.
We are already seeing this happen here at Inductive Automation. We now have 220 integrators on-board worldwide and have recently experienced a new wave of Fortune 500 companies turning toward us. Those integrators, end-users and OEMs already familiar with our software know it can deliver 10-50x times the value over traditional SCADA software (the word SCADA is used loosely because Inductive software is really more of an IT product with capabilities far beyond traditional SCADA software).
I can't claim to have foreseen the recent economic events coming, but designing SCADA software based on an architecture that leverages low cost IT technologies to the manufacturing environment only made sense. It now turns out to have been a very fortuitous decision.
Check out our website, download the software for free and decide for yourself.
Best regards,
Steven A. Hechtman, President